Turquality Consulting Services by QIS
You can access comprehensive information about Turquality Consulting on the QIS Documentation website and receive expert support for all your inquiries related to the Turquality program.
What is Turquality?
Turquality, a combination of the words “Turkish” and “Quality,” is the world’s first and only state-supported branding program. Unlike a traditional certificate or certification system, Turquality is a comprehensive support initiative that encompasses every stage of a company’s operations—from production and marketing to sales and post-sales services.
The program is designed to help Turkish companies build strong international brands and enhance the global perception of Turkish-made products. At QIS, our consultants have been actively supporting applicants since the program’s inception, guiding businesses through each step of the process.
What Does QIS Offer in Turquality Consulting?
At QIS, we offer strategic guidance and practical support to companies aiming to benefit from the Turquality program. Our consultancy services include:
- Assistance in preparing for Turquality applications
- Guidance through corporate transformation and process improvement
- Strategic insights for entering and growing in foreign markets
- Support in aligning your brand with Turquality standards and vision
We help ensure your brand program progresses efficiently and sustainably, maximizing your potential under Turquality Export Support schemes.
Purpose, Vision, and Mission of Turquality
Purpose:
The primary goal of the Turquality program is to position Turkish products competitively on the global stage. It supports companies in building internationally recognized brands by managing all operations—from production to global marketing—with a focus on quality and efficiency.
Vision:
Turquality aspires to help Turkey create 10 global brands in 10 years, supporting businesses in their journey to become internationally competitive. The program plays a crucial role in enhancing the global presence of Turkish brands and increasing exports.
Mission:
- Strengthen the global positioning of Turkish brands
- Accelerate the international market entry of domestic products
- Build and maintain the quality image of “Made in Turkey”
- Increase branding awareness and export capacity
Participating in the Turquality program empowers companies to take meaningful steps toward brand excellence and international growth. With QIS as your trusted partner, you will be well-equipped to meet the program’s requirements and achieve your strategic branding goals.
Why Choose QIS?
With years of experience in international certification and consultancy, QIS brings in-depth knowledge and a hands-on approach to help you succeed in the Turquality program. Our expert team supports your company throughout the process, ensuring that your brand is fully prepared to compete globally.
Whether you’re at the beginning of your branding journey or ready to apply for Turquality support, QIS provides the guidance you need—from documentation to strategic transformation.